Performance marketing · Est. 2019 · Brooklyn / Remote

We test obsessively
so your growth isn’t
left to opinion.

Obsessed Opportunities is a performance studio that runs rigorous A/B/C tests across ads, landing pages, and funnels — until the winning variant is the only variant.

Book a discovery call → See the tests ↓
0+
Experiments shipped
+0%
Median CVR lift
$0M
Ad spend managed
0%
Retention (YoY)
◆ Section 01 — Live tests

Infinity tests.

A. B. Scale. The test isn't over until one wins — and every winner
seeds the next round.
Showing
Hero imagery
Trigger: scroll
C Scale · shipped
Trusted by 14,200 operators

Your month-end, automated.

Live cashflow, payroll, and reconciled books — one login, every team.

Start in 90 seconds
H-1032 · C — 100% of traffic
8.9%
CVR · +218%
A Control
New · Business banking

Banking built for operators.

One account, every tool your team needs to move money faster.

Open account
H-1032 · A
2.8%
CVR
B Variant
+$2.1M this week

Close the month, not the tab.

Auto-reconciled cashflow, live AR, and payroll in a single screen.

Try free for 14 days
H-1032 · B
6.4%
CVR
H-1032 · 2.1M visitors · 21 days
Homepage hero · Fintech SaaS
Headline, subhead, and product shot swapped across three variants. A/B tested first, then C was introduced and scaled to 100% of traffic.
+218%
C vs. control
C Scale · shipped
Dermatologist's pick · 2026

Clearer skin in 14 days.

Fragrance-free. Vegan. 4.9 / 12k reviews. Subscribe & save 15%.

Add to routine
H-1147 · C — 100% of traffic
9.6%
CVR · +146%
A Control
Cleanser · 50ml

A gentle daily ritual.

Formulated for sensitive skin. Fragrance free. Dermatologist approved.

Add to bag · $34
H-1147 · A
3.9%
CVR
B Variant
⭐ 4.9 · 12,400 reviews

The cleanser 340k regret buying.

14-day clear-skin guarantee. Free returns. Subscribe & save 15%.

Add to routine
H-1147 · B
7.2%
CVR
H-1147 · 880k visitors · 14 days
Product page · DTC skincare
Studio pack-shot vs. lifestyle vs. social-proof-forward hero. The third direction scaled across the catalogue.
+146%
C vs. control
C Scale · shipped
Save 2 months · annual

$24/mo — save $144 with annual.

All plans include unlimited seats. Switch or cancel any time.

Start 14-day trial
H-1289 · C — 100% of traffic
6.8%
CVR · +152%
A Control
Pricing · 3 plans

Simple, transparent pricing.

Three tiers. Monthly billing. Cancel anytime. No hidden fees, ever.

Choose a plan
H-1289 · A
2.7%
CVR
B Variant
Pay for what you use

Pricing that scales with you.

Start free. Only pay when you exceed 5k monthly actions.

Estimate plan
H-1289 · B
4.1%
CVR
H-1289 · 1.4M visitors · 18 days
Pricing page · Horizontal SaaS
Three-tier grid vs. usage-based calculator vs. anchored annual-billing toggle. The anchored variant shipped.
+152%
C vs. control
◆ Section 02 — What we do

Six disciplines.
One obsession: compounding lift.

8.3 weeks
Median engagement
01 / 06

Conversion Rate Optimization

Full-funnel experimentation — from ad creative to checkout. Weekly hypotheses, monthly winners, quarterly systems.

A/B Multivariate Heatmaps Session replay
02 / 06

Paid Media

Meta, TikTok, Google, LinkedIn. We build creative matrices that are designed to fail, then iterate on the survivors.

Creative ops MMM Incrementality LTV
03 / 06

Landing Page Systems

Design + ship landing pages against every major audience segment. Native CMS or headless — your call.

Figma → code Framer Webflow Next.js
04 / 06

Lifecycle & Retention

Flows, journeys, win-backs. We A/B every subject line, send-time, and incentive — and kill the losers fast.

Klaviyo Braze Customer.io Segment
05 / 06

Analytics & Attribution

Clean warehouse data, server-side events, modeled conversions. So your tests actually mean something.

GA4 Snowplow dbt BigQuery
06 / 06

Brand Foundations

We don't start from scratch — but when positioning is broken, no test wins. Positioning, voice, visual identity.

Positioning Voice Identity Guidelines
◆ Section 03 — Receipts

The only metric that matters
is what you ship.

8.3 weeks
Median engagement
01
Rowan Home
Checkout step reduction
+0%
5 weeks
→
02
Daylight Foods
Lifecycle flow overhaul
+0%
10 weeks
→
03
Saber Labs
Pricing-page matrix test
+0%
6 weeks
→
04
Field Notes Co.
Meta creative ecosystem
+0%
12 weeks
→
05
Northbound Capital
Paid search LP system
+0%
Paid search LP system
→
06
Halter
Subscription onboarding rebuild
+0%
14 weeks
→

Bring us your worst-performing
funnel.

We’ll run a 14-day diagnostic, split-test the top two hypotheses, and send you a Loom walking through the winner. Free of charge, whether or not you sign.

Claim the diagnostic →
14 days
end - to end diagnostic
2 tests
top hypotheses split - tested
$0
whether or not you sign
Claim the diagnostic →